Bad Allies

In Internet Marketing, building relationships with reputable allies is very beneficial to acquiring traffic. However, disreputable alliances can not only damage your internet reputation they can also damage your search engine rankings.

Many website owners think that the more incoming links they have from other websites the better. This inaccurate impression causes them to fail to use discrimination in selecting the alliances which they form.

John Jantsch of Duct Tape Marketing wrote an article entitled "Stay Out of The Bad Part of Town"