Presidential Powerpoint? (or Boardrooms For Bonzo?)
In my lifetime, only one president has truly been good at Salesmanship and Presentation. Although Clinton was good at schmoozing and building a powerbase, he never succeeded in convincing independents in America that he had a vision.
The one president that really convinced many Americans that he had a vision for the future was Ronald Reagan. He was so successful at Salesmanship that the term "Reagan Democrats" was coined to describe those voters who were persuaded by his presentation.
Whether you agree or disagree with Reagan's politics - his example of presentation and salesmanship should be studied as an example for improving your own presentations.
Steve W. Martin wrote "How Ronald Reagan Would Change Your Corporate Presentation."
P.S. If you do admire Reagan's politics, check out Abe and Ron.
The one president that really convinced many Americans that he had a vision for the future was Ronald Reagan. He was so successful at Salesmanship that the term "Reagan Democrats" was coined to describe those voters who were persuaded by his presentation.
Whether you agree or disagree with Reagan's politics - his example of presentation and salesmanship should be studied as an example for improving your own presentations.
Steve W. Martin wrote "How Ronald Reagan Would Change Your Corporate Presentation."
P.S. If you do admire Reagan's politics, check out Abe and Ron.
Labels: Business Excellence, Content, Conversion, Sales
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